Who We Are?
Here at Pencilsrock, we have a tight knit team of creative passionate individuals who have years of experience in the editing and design industry. We understand that each brand has a unique personality and we strive to retain this personality while we help you reach your business goals. We are great listeners and will make sure that the content we create for your brand, be it a video or a logo, stands apart from your competition.
What do we do?
We, at Pencilsrock, believe that the best way you can explain your ideas is through well-crafted narration and so,
we use techniques of visual storytelling and help you put forth your professional ideas in front of your target
audience as videos. Videos that amaze, videos that entertain and videos that work! We believe that each idea
deserves a story in its own style, there is no one size that fits all. With us, you get videos that are tailor-made for your brand and idea.
Whether you are a small business owner, a corporate company
looking for fresh ideas to reach your audience, an academician, someone looking for personal branding or an
organisation with a charitable or social cause, we have got you covered. Get a story that sells!
Explainer video
Short-form videos that narrate the background and give your viewers a working demonstration of your idea/cause/product/service
Promo Video
Short-form videos that pull out your brand personality and promote it while creating a sense of community with your customer and prospects
Reels and Shorts
Very short videos that help in gaining a social media presence for your brand and establishing a good rapport with your customer base
Product demo videos
Working demonstration of a product or service which can help pitch your idea to your customers, prospects, vendors and/or investors
Logo reveal video
Short-form videos that bring your business to life visually, recreating the background of every element of the logo, making it unique to remember
Educational video(Didactic sequences)
Videos that explain academic concepts in great depth to help aid your teaching and increase memory retention by students. We can develop instructional design that can make learning fun
How We Do It?
We believe each brand is unique and has a different story to tell. Hence we believe in fully understanding
your story before we add a voice and narrative to it. We have a meticulous process that has you and your brand
as our sole focus and a ton of homework we do once we get to processing your idea. Our end product (video or a business logo)
comes armed with strong research that warrants for every stroke and every frame of it. We have an eye for detail and we
will ensure that your business video or logo stands apart from your competition and really reaches your audience’s
hearts in that!
Let us take you through the journey (Timeline design)
Introduction
We know your idea, be it a product, process, service, cause or event, is like your baby. It feels safe with you and you know what is best for it. So tell us all about it! Narrate your idea and what your brand believes in.
Research
After listening to your idea and understanding the core essence of your brand/idea, we get to work. We surf to do rigorous study on colour tones, narratives and approaches used by other similar brands.
Epiphany!
After our painstaking research process, we put together an idea, for a video or logo, that can help maintain familiarity with your audience as well as set you apart from your competition. Later, we present this idea for your approval.
Guide
Once the video or business logo is done, we will provide you with a guide as to how you can use this story across platforms to get your idea the attention it deserves to have. For a business logo, we also provide you with a brand book and a guide as to how to use the logo in different contexts to establish your brand identity in a visually pleasing manner.
Above all, we believe that your idea is still very much your own. Hence we ensure that you are involved in every step of the process for the result to be as unique and authentic as possible.
What Clients say
Sivaram ArunachalamIFEA, India
DeepikaProduct Demo - Hosur
AshwinLogo Reveal - Bengalore
Why choose us?
Meticulous process
We follow a time-tested creative process that involves doing a lot of homework before coming up with an idea for your brand. Our research process leaves no stone unturned in finding a way to craft a story that perfectly fits your brand, and your brand only.
Eye for detail
Be it a business logo or a video, our team checks every little element in it to ensure that they reflect the core elements of your brand. Our work ethic has authenticity at its core and we know yours does too, so it's only fair that your video or logo says the same..
Decades of experience
Our team of creative professionals is rich with decades of professional experience in the design and editing industry. We understand business and rope in this rich expertise with a young energetic approach that dares to experiment.
Eclectic approach
To us, your idea is the protagonist, it is the central focus of the story. Hence we get to know your brand’s essence and core beliefs in as much detail as we possibly can and come up with a narrative unique to your brand.
We listen to you
We know how central you are to your brand. From the time you come to us with your idea till the time we hand the final video or logo to you, we truly listen to you. With us, you would be involved in each step of the process and you can rest assured that we will hand hold your idea.
Variety of services
We are a team of both young and experienced creative professionals who are willing to marry expertise and experiment to fit our clients’ needs. We offer a wide range of services that you can choose from to make sure the end product perfectly fits your professional goals.